Nose: what nose? That hint of leather shoes and alcohol? Wait, its gone, nevermind. Okay, the palate -- perhaps the most watery whiskey I've ever tasted. I mean, it's like bourbon-flavored water. The rye aspects are subtle at best. Yet I'm not sure how I can fault this, because that's surely what the distillers are going for here -- this may be the most "drinkable" whiskey ever. There's basically a light, honey-sweetness, light fruit aspects, and wisps of spice. The finish lingers longer than you'd think for something so thin. And, yes, I do like it. I think this would appeal to a massive amount of folks who aren't really whiskey drinkers, but dabble in it occasionally. The only thing not to like here is the lack of, well, the lack of almost everything. But the few things that are here are kinda refreshing in a way. Mix, rocks, or whatever... seems made for a summer's afternoon.
The nose has rye but more medicinal than spicy. The palate is sweet with canned fruit and just a touch of spice. The spice is a bit more evident in the finish, but not by much. Tasting blind, I doubt I would have ever guessed this was a rye given out light it is on rye spice. This has been my general experience with Beam ryes.